{"id":25093,"date":"2026-08-17T13:24:01","date_gmt":"2026-08-17T13:24:01","guid":{"rendered":"https:\/\/www.bilginconsulting.com\/?p=25093"},"modified":"2026-08-17T13:31:00","modified_gmt":"2026-08-17T13:31:00","slug":"avmlerin-en-buyuk-rakibi-e-ticaret-degil-insanlarin-evden-cikmak-icin-bir-neden-bulamamasi","status":"publish","type":"post","link":"https:\/\/www.bilginconsulting.com\/en\/avmlerin-en-buyuk-rakibi-e-ticaret-degil-insanlarin-evden-cikmak-icin-bir-neden-bulamamasi\/","title":{"rendered":"AVM\u2019LER\u0130N EN B\u00dcY\u00dcK RAK\u0130B\u0130 E-T\u0130CARET DE\u011e\u0130L: \u0130NSANLARIN EVDEN \u00c7IKMAK \u0130\u00c7\u0130N B\u0130R NEDEN BULAMAMASI"},"content":{"rendered":"\t\t
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\n\t\t\t\t\t\t\t\t\tBLOG YAZILARI\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tAVM\u2019LER\u0130N EN B\u00dcY\u00dcK RAK\u0130B\u0130 E-T\u0130CARET DE\u011e\u0130L: \u0130NSANLARIN EVDEN \u00c7IKMAK \u0130\u00c7\u0130N B\u0130R NEDEN BULAMAMASI\t\t\t<\/a>\n\t\t<\/p>\n\t\t\t\t

\n\t\t\t\t\t\n\t\t\tAugust 17, 2026\t\t<\/span>\n\t\t\t\t\n\t\t\tNo Comments\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\n\t\t\n\t\t\tDevam\u0131 \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\t\u0130NSAN MI, YAPAY ZEKA MI? G\u00dcC\u00dcN YEN\u0130 SAH\u0130B\u0130 K\u0130M?\t\t\t<\/a>\n\t\t<\/p>\n\t\t\t\t

\n\t\t\t\t\t\n\t\t\tJuly 8, 2026\t\t<\/span>\n\t\t\t\t\n\t\t\tNo Comments\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\n\t\t\n\t\t\tDevam\u0131 \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tA\u0130RBNB OTELC\u0130L\u0130\u011e\u0130 B\u0130T\u0130RD\u0130 M\u0130, YOKSA OTELLER \u00a0KEND\u0130N\u0130 \u00a0M\u0130 B\u0130T\u0130RD\u0130.\t\t\t<\/a>\n\t\t<\/p>\n\t\t\t\t

\n\t\t\t\t\t\n\t\t\tJune 1, 2026\t\t<\/span>\n\t\t\t\t\n\t\t\tNo Comments\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\n\t\t\n\t\t\tDevam\u0131 \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tM\u0130SAF\u0130R MEMNUN\u0130YET\u0130 ARTARKEN KARLILIK NEDEN D\u00dc\u015eER?\t\t\t<\/a>\n\t\t<\/p>\n\t\t\t\t

\n\t\t\t\t\t\n\t\t\tMay 4, 2026\t\t<\/span>\n\t\t\t\t\n\t\t\tNo Comments\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\n\t\t\n\t\t\tDevam\u0131 \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\t2035\u2019TE OTELLER NASIL PARA KAZANACAK?\t\t\t<\/a>\n\t\t<\/p>\n\t\t\t\t

\n\t\t\t\t\t\n\t\t\tApril 9, 2026\t\t<\/span>\n\t\t\t\t\n\t\t\tNo Comments\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\n\t\t\n\t\t\tDevam\u0131 \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tDENEY\u0130M EKONOM\u0130S\u0130 PERSPEKT\u0130F\u0130NDEN OTEL YATIRIMLARININ STRATEJ\u0130K ANAL\u0130Z\u0130\t\t\t<\/a>\n\t\t<\/p>\n\t\t\t\t

\n\t\t\t\t\t\n\t\t\tMarch 10, 2026\t\t<\/span>\n\t\t\t\t\n\t\t\tNo Comments\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\n\t\t\n\t\t\tDevam\u0131 \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tOTELC\u0130L\u0130\u011e\u0130N GELECE\u011e\u0130: \u0130NSAN, TEKNOLOJ\u0130 VE CESARET\u0130N SINAVINDAN DO\u011eACAK YEN\u0130 D\u00d6NEM\t\t\t<\/a>\n\t\t<\/p>\n\t\t\t\t

\n\t\t\t\t\t\n\t\t\tMarch 10, 2026\t\t<\/span>\n\t\t\t\t\n\t\t\tNo Comments\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\n\t\t\n\t\t\tDevam\u0131 \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tOTELC\u0130L\u0130\u011e\u0130N GELECE\u011e\u0130: \u0130NSANA, H\u0130K\u00c2YEYE VE CESARETE DAYANAN B\u0130R MESLEK\t\t\t<\/a>\n\t\t<\/p>\n\t\t\t\t

\n\t\t\t\t\t\n\t\t\tJanuary 12, 2026\t\t<\/span>\n\t\t\t\t\n\t\t\tNo Comments\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\n\t\t\n\t\t\tDevam\u0131 \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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Bir al\u0131\u015fveri\u015f merkezinin gelece\u011fini ma\u011faza say\u0131s\u0131 de\u011fil, insanlar\u0131n oraya gitmek i\u00e7in ka\u00e7 farkl\u0131 sebebi oldu\u011fu belirleyecek.<\/p>

\u00c7\u00fcnk\u00fc art\u0131k hi\u00e7 kimsenin yaln\u0131zca bir \u00fcr\u00fcn sat\u0131n almak i\u00e7in trafi\u011fe girmesine, otopark aramas\u0131na, kilometrelerce yol yapmas\u0131na ve saatlerini harcamas\u0131na gerek yok. \u0130htiya\u00e7 duydu\u011fumuz hemen her \u00fcr\u00fcn\u00fc birka\u00e7 dakika i\u00e7inde telefonumuzdan bulabiliyor, fiyat\u0131n\u0131 kar\u015f\u0131la\u015ft\u0131rabiliyor ve kap\u0131m\u0131za kadar getirtebiliyoruz.<\/p>

Bu nedenle AVM\u2019lerin as\u0131l sorusu art\u0131k \u015fu de\u011fildir:<\/p>

\u201cBuraya hangi ma\u011fazalar\u0131 getirebiliriz?\u201d<\/strong><\/p>

As\u0131l soru \u015fudur:<\/p>

\u201c\u0130nsanlar evlerinden \u00e7\u0131k\u0131p neden \u00f6zellikle buraya gelsinler?\u201d<\/strong><\/p>

Bu soruya g\u00fc\u00e7l\u00fc bir cevap veremeyen al\u0131\u015fveri\u015f merkezlerinin fiziksel olarak ayakta kalmas\u0131 m\u00fcmk\u00fcnd\u00fcr; ancak ticari olarak b\u00fcy\u00fcmeleri, ziyaret\u00e7ileriyle duygusal bir ba\u011f kurmalar\u0131 ve uzun vadede de\u011ferlerini korumalar\u0131 giderek zorla\u015facakt\u0131r.<\/p>

Al\u0131\u015fveri\u015f merkezi d\u00f6nemi bitiyor, deneyim merkezi d\u00f6nemi ba\u015fl\u0131yor<\/strong><\/p>

Gelece\u011fin ba\u015far\u0131l\u0131 AVM\u2019si, i\u00e7inde ma\u011fazalar\u0131n bulundu\u011fu b\u00fcy\u00fck bir bina olmayacak.<\/p>

\u0130nsanlar\u0131n spor yapt\u0131\u011f\u0131, sosyalle\u015fti\u011fi, \u00e7al\u0131\u015ft\u0131\u011f\u0131, yemek yedi\u011fi, \u00e7ocuklar\u0131yla zaman ge\u00e7irdi\u011fi, k\u00fclt\u00fcrel etkinliklere kat\u0131ld\u0131\u011f\u0131 ve kendisini ait hissetti\u011fi bir \u015fehir i\u00e7i ya\u015fam merkezi<\/strong> olacak.<\/p>

D\u00fcnyadaki g\u00fc\u00e7l\u00fc \u00f6rnekler bu d\u00f6n\u00fc\u015f\u00fcm\u00fcn \u00e7oktan ba\u015flad\u0131\u011f\u0131n\u0131 g\u00f6steriyor.<\/p>

Mall of America yaln\u0131zca y\u00fczlerce ma\u011fazadan olu\u015fmuyor. \u0130\u00e7inde yedi d\u00f6n\u00fcml\u00fck kapal\u0131 bir tema park\u0131, akvaryum, u\u00e7u\u015f sim\u00fclasyonu, t\u0131rmanma alanlar\u0131 ve farkl\u0131 e\u011flence deneyimleri bulunuyor. Dubai Mall ise ma\u011fazalar\u0131n yan\u0131nda akvaryum, olimpik \u00f6l\u00e7ekte buz pisti, sinema, sanal ger\u00e7eklik alanlar\u0131 ve aile e\u011flence merkezleri sunuyor. \u0130nsanlar bu merkezlere yaln\u0131zca al\u0131\u015fveri\u015f yapmak i\u00e7in de\u011fil, g\u00fcn ge\u00e7irmek i\u00e7in gidiyor. Mall of America<\/a>, Dubai Mall<\/a><\/p>

Bu fark son derece \u00f6nemlidir.<\/p>

\u00c7\u00fcnk\u00fc al\u0131\u015fveri\u015f bir ihtiya\u00e7t\u0131r; deneyim ise hat\u0131rad\u0131r.
\u0130htiya\u00e7 ertelenebilir veya internetten kar\u015f\u0131lanabilir.
Hat\u0131ra ise ancak ya\u015fanabilir.<\/p>

Uluslararas\u0131 Al\u0131\u015fveri\u015f Merkezleri Konseyi ICSC\u2019nin 2025 y\u0131l\u0131nda aktard\u0131\u011f\u0131 tahmine g\u00f6re, deneyim odakl\u0131 perakende pazar\u0131n\u0131n b\u00fcy\u00fckl\u00fc\u011f\u00fc 132 milyar dolara ula\u015fm\u0131\u015ft\u0131r. Sekt\u00f6r\u00fcn 2035 y\u0131l\u0131na kadar 543 milyar dolar\u0131n \u00fczerine \u00e7\u0131kmas\u0131 beklenmektedir. Bu rakamlar ge\u00e7ici bir moday\u0131 de\u011fil, t\u00fcketici davran\u0131\u015f\u0131ndaki yap\u0131sal de\u011fi\u015fimi g\u00f6stermektedir. ICSC<\/a><\/p>

Bir binaya insan \u00e7ekmek ba\u015fka, insan\u0131 orada ya\u015fatmak ba\u015fkad\u0131r<\/strong><\/p>

Otelcilik sekt\u00f6r\u00fcnde y\u0131llard\u0131r \u00e7ok net g\u00f6rd\u00fc\u011f\u00fcm\u00fcz bir ger\u00e7ek var:<\/p>

Misafir yaln\u0131zca bir oda sat\u0131n almaz. Kendisine nas\u0131l hissettirildi\u011fini, nas\u0131l kar\u015f\u0131land\u0131\u011f\u0131n\u0131, ne ya\u015fad\u0131\u011f\u0131n\u0131 ve geriye hangi duyguyla d\u00f6nd\u00fc\u011f\u00fcn\u00fc sat\u0131n al\u0131r.<\/p>

Ayn\u0131 ger\u00e7ek art\u0131k al\u0131\u015fveri\u015f merkezleri i\u00e7in de ge\u00e7erlidir.<\/p>

Y\u00fcksek ziyaret\u00e7i say\u0131s\u0131 tek ba\u015f\u0131na ba\u015far\u0131 de\u011fildir. \u0130nsanlar\u0131n i\u00e7eride ne kadar s\u00fcre kald\u0131\u011f\u0131, ka\u00e7 farkl\u0131 alanda harcama yapt\u0131\u011f\u0131, ne s\u0131kl\u0131kta geri geldi\u011fi ve o merkezi \u00e7evresine tavsiye edip etmedi\u011fi \u00e7ok daha de\u011ferlidir.<\/p>

Bir ziyaret\u00e7inin AVM\u2019ye girip tek ma\u011fazadan al\u0131\u015fveri\u015f yaparak 30 dakika i\u00e7inde ayr\u0131lmas\u0131yla; spor yapan, \u00f6\u011fle yeme\u011fi yiyen, \u00e7ocu\u011funu etkinli\u011fe g\u00f6t\u00fcren, ak\u015fam sinema veya konsere kat\u0131lan bir ziyaret\u00e7inin olu\u015fturdu\u011fu ekonomik de\u011fer ayn\u0131 de\u011fildir.<\/p>

Bu nedenle gelece\u011fin AVM y\u00f6netimleri yaln\u0131zca metrekare kiralamayacak.<\/p>

\u0130nsanlar\u0131n zaman\u0131n\u0131 tasarlayacak.<\/strong><\/p>

Her AVM\u2019ye ayn\u0131 form\u00fcl uygulanamaz<\/strong><\/p>

Burada yap\u0131lan en b\u00fcy\u00fck hata, d\u00fcnyada ilgi g\u00f6ren birka\u00e7 konsepti se\u00e7ip mevcut binaya yerle\u015ftirmenin yeterli olaca\u011f\u0131n\u0131 d\u00fc\u015f\u00fcnmektir.<\/p>

Bir AVM\u2019ye yapay dalga s\u00f6rf sim\u00fclat\u00f6r\u00fc, di\u011ferine dijital sanat merkezi veya pickleball sahas\u0131 koymak tek ba\u015f\u0131na d\u00f6n\u00fc\u015f\u00fcm de\u011fildir. Bunlar ancak do\u011fru hedef kitle, do\u011fru lokasyon, do\u011fru alan ve do\u011fru i\u015fletme modeliyle birle\u015fti\u011finde de\u011fer yarat\u0131r.<\/p>

Deneyim merkezi d\u00f6n\u00fc\u015f\u00fcm\u00fcn\u00fcn d\u00f6rt temel soruya cevap vermesi gerekir:<\/p>

  1. Bu b\u00f6lgede kim ya\u015f\u0131yor ve neye ihtiya\u00e7 duyuyor?<\/strong><\/li>
  2. \u0130nsanlar\u0131n bug\u00fcn buraya gelmemesinin ger\u00e7ek nedeni nedir?<\/strong><\/li>
  3. Hangi deneyim ziyaret s\u0131kl\u0131\u011f\u0131n\u0131 ve i\u00e7eride ge\u00e7irilen s\u00fcreyi art\u0131rabilir?<\/strong><\/li>
  4. Bu deneyim di\u011fer ma\u011faza ve restoranlar\u0131n cirosunu nas\u0131l destekleyecek?<\/strong><\/li><\/ol>

    Konsept se\u00e7imi yaln\u0131zca \u201cilgi \u00e7ekici mi?\u201d sorusuyla yap\u0131lamaz.<\/p>

    Yat\u0131r\u0131m maliyeti, i\u015fletme gideri, saatlik kapasite, ki\u015fi ba\u015f\u0131 gelir, tekrar ziyaret oran\u0131, olu\u015fturaca\u011f\u0131 \u00e7apraz harcama ve ihtiya\u00e7 duyaca\u011f\u0131 alan birlikte hesaplanmal\u0131d\u0131r.<\/p>

    Aksi takdirde heyecan verici g\u00f6r\u00fcnen bir yat\u0131r\u0131m, birka\u00e7 ay sonra pahal\u0131 bir dekorasyona d\u00f6n\u00fc\u015febilir.<\/p>

    Deneyim merkezinin be\u015f g\u00fc\u00e7l\u00fc ta\u015f\u0131y\u0131c\u0131s\u0131<\/strong><\/p>

    Ba\u015far\u0131l\u0131 bir d\u00f6n\u00fc\u015f\u00fcm\u00fcn dengeli bi\u00e7imde kurulmas\u0131 gereken be\u015f ana unsuru vard\u0131r:<\/p>

    Spor ve sa\u011fl\u0131kl\u0131 ya\u015fam:<\/strong> Pickleball, padel, t\u0131rmanma, bouldering, fitness, yoga, \u00e7ocuk hareket alanlar\u0131 ve \u015fehir kul\u00fcpleri insanlara haftada birka\u00e7 kez geri gelme nedeni yarat\u0131r.<\/p>

    E\u011flence ve teknoloji:<\/strong> U\u00e7u\u015f ve Formula 1 sim\u00fclat\u00f6rleri, dijital sanat merkezleri, sanal ger\u00e7eklik alanlar\u0131, escape room kompleksleri ve premium bowling \u00f6zellikle gen\u00e7ler ve gruplar i\u00e7in g\u00fc\u00e7l\u00fc \u00e7ekim merkezleridir.<\/p>

    Gastronomi ve sosyalle\u015fme:<\/strong> Chef\u2019s Market, rooftop restoranlar, butik \u00fcreticiler, d\u00f6nemsel festivaller ve a\u00e7\u0131k mutfak deneyimleri AVM\u2019yi yaln\u0131zca yemek yenilen de\u011fil, bulu\u015fulan bir yere d\u00f6n\u00fc\u015ft\u00fcr\u00fcr.<\/p>

    Aile ve \u00e7ocuk:<\/strong> Ebeveynlerin rahat edebildi\u011fi, \u00e7ocuklar\u0131n yaln\u0131zca oyalanmad\u0131\u011f\u0131; \u00f6\u011frendi\u011fi, hareket etti\u011fi ve \u00fcretti\u011fi alanlar s\u00fcrd\u00fcr\u00fclebilir ziyaret s\u0131kl\u0131\u011f\u0131 sa\u011flar.<\/p>

    K\u00fclt\u00fcr, \u00e7al\u0131\u015fma ve topluluk:<\/strong> Sergiler, k\u00fc\u00e7\u00fck konserler, workshop alanlar\u0131, ortak \u00e7al\u0131\u015fma mek\u00e2nlar\u0131 ve yerel topluluk etkinlikleri AVM\u2019yi bulundu\u011fu b\u00f6lgenin sosyal merkezi haline getirir.<\/p>

    Buradaki kritik nokta, bu fonksiyonlar\u0131n yan yana s\u0131ralanmas\u0131 de\u011fil, birbirini beslemesidir.<\/p>

    Spor alan\u0131ndan \u00e7\u0131kan ziyaret\u00e7i sa\u011fl\u0131kl\u0131 gastronomi b\u00f6l\u00fcm\u00fcne ge\u00e7ebilmeli; \u00e7ocuk etkinli\u011fine gelen aile al\u0131\u015fveri\u015f ve yemek alanlar\u0131yla bulu\u015fabilmeli; dijital sanat merkezindeki etkinlik rooftop konseriyle devam edebilmelidir.<\/p>

    \u0130yi bir deneyim merkezi, rastgele kirac\u0131lar toplam\u0131 de\u011fil, birbiriyle konu\u015fan fonksiyonlardan olu\u015fan canl\u0131 bir ekosistemdir.<\/strong><\/p>

    Ba\u015far\u0131 ziyaret\u00e7i say\u0131s\u0131yla de\u011fil, davran\u0131\u015f de\u011fi\u015fikli\u011fiyle \u00f6l\u00e7\u00fclmelidir<\/strong><\/p>

    AVM y\u00f6netimleri uzun y\u0131llar ba\u015far\u0131y\u0131 a\u011f\u0131rl\u0131kl\u0131 olarak ziyaret\u00e7i say\u0131s\u0131, doluluk oran\u0131 ve metrekare kiras\u0131yla de\u011ferlendirdi.<\/p>

    Yeni d\u00f6nemde bunlara daha \u00f6nemli g\u00f6stergeler eklenmelidir:<\/p>

    • Ziyaret\u00e7inin i\u00e7eride ge\u00e7irdi\u011fi ortalama s\u00fcre<\/li>
    • Ayl\u0131k ve y\u0131ll\u0131k tekrar ziyaret oran\u0131<\/li>
    • Deneyim alanlar\u0131ndan ma\u011faza ve restoranlara ge\u00e7i\u015f<\/li>
    • Ki\u015fi ba\u015f\u0131 toplam harcama<\/li>
    • Ak\u015fam ve hafta sonu kullan\u0131m yo\u011funlu\u011fu<\/li>
    • Etkinliklerin olu\u015fturdu\u011fu ek ziyaret<\/li>
    • Ziyaret\u00e7i memnuniyeti ve tavsiye oran\u0131<\/li>
    • Deneyim alanlar\u0131n\u0131n metrekare ba\u015f\u0131na yaratt\u0131\u011f\u0131 toplam ekonomik de\u011fer<\/li><\/ul>

      \u00c7\u00fcnk\u00fc \u00fccretsiz ziyaret\u00e7i kalabal\u0131\u011f\u0131 olu\u015fturmak kolayd\u0131r. \u00d6nemli olan, bu trafi\u011fi s\u00fcrd\u00fcr\u00fclebilir gelire, marka de\u011ferine ve tekrar ziyarete d\u00f6n\u00fc\u015ft\u00fcrmektir.<\/p>

      T\u00fcrkiye i\u00e7in b\u00fcy\u00fck bir f\u0131rsat var<\/strong><\/p>

      T\u00fcrkiye gen\u00e7 n\u00fcfusu, g\u00fc\u00e7l\u00fc gastronomisi, sosyal ya\u015fam k\u00fclt\u00fcr\u00fc, turizm kabiliyeti ve iklim avantaj\u0131yla deneyim merkezi d\u00f6n\u00fc\u015f\u00fcm\u00fc a\u00e7\u0131s\u0131ndan son derece g\u00fc\u00e7l\u00fc bir potansiyele sahiptir.<\/p>

      Ancak bu d\u00f6n\u00fc\u015f\u00fcm, bo\u015falan ma\u011fazalar\u0131n yerine birka\u00e7 e\u011flence \u00fcnitesi koymak \u015feklinde ele al\u0131nmamal\u0131d\u0131r.<\/p>

      Mimari tasar\u0131mdan kirac\u0131 karmas\u0131na, gastronomiden etkinlik takvimine, teknolojiden otopark d\u00fczenine kadar b\u00fct\u00fcn yap\u0131 yeniden d\u00fc\u015f\u00fcn\u00fclmelidir.<\/p>

      Her AVM\u2019nin kendisine \u015fu soruyu sormas\u0131 gerekir:<\/p>

      Biz burada insanlara yaln\u0131zca ne sat\u0131yoruz, yoksa onlara nas\u0131l bir g\u00fcn ya\u015fat\u0131yoruz?<\/strong><\/p>

      Bu sorunun cevab\u0131 yoksa en pahal\u0131 mimari, en g\u00fc\u00e7l\u00fc markalar ve en b\u00fcy\u00fck reklam b\u00fct\u00e7esi bile tek ba\u015f\u0131na yeterli olmayacakt\u0131r.<\/p>

      Gelece\u011fin kazanan\u0131 en b\u00fcy\u00fck AVM de\u011fil, en g\u00fc\u00e7l\u00fc nedeni yaratan AVM olacak<\/strong><\/p>

      Yak\u0131n gelecekte insanlar al\u0131\u015fveri\u015f merkezlerini ma\u011faza say\u0131lar\u0131na g\u00f6re de\u011fil, orada ya\u015fayabilecekleri deneyimlere g\u00f6re tercih edecekler.<\/p>

      \u201cOrada ne sat\u0131n alabilirim?\u201d sorusunun yerini \u015fu soru alacak:<\/p>

      \u201cOraya gidersem ne ya\u015fayabilirim?\u201d<\/strong><\/p>

      Bu de\u011fi\u015fimi erken g\u00f6ren yat\u0131r\u0131mc\u0131lar yaln\u0131zca AVM\u2019lerini canland\u0131rmayacak; ellerindeki gayrimenkul\u00fc \u015fehir ya\u015fam\u0131n\u0131n vazge\u00e7ilmez bir par\u00e7as\u0131na d\u00f6n\u00fc\u015ft\u00fcrecekler.<\/p>

      Ge\u00e7 kalanlar ise metrekarelerini doldurmaya \u00e7al\u0131\u015f\u0131rken ziyaret\u00e7ilerini kaybetmeye devam edecekler.<\/p>

      \u00c7\u00fcnk\u00fc yeni d\u00f6nemin ger\u00e7e\u011fi \u00e7ok a\u00e7\u0131kt\u0131r:<\/p>

      Gelece\u011fin al\u0131\u015fveri\u015f merkezi, i\u00e7inde deneyim alanlar\u0131 bulunan bir AVM de\u011fildir.<\/strong><\/p>

      Gelece\u011fin al\u0131\u015fveri\u015f merkezi, i\u00e7inde ma\u011fazalar da bulunan bir deneyim \u015fehridir.<\/strong><\/p>

      Ahmet Bilgin<\/strong>
      Turizm Yat\u0131r\u0131mlar\u0131 ve Otelcilik Dan\u0131\u015fman\u0131<\/em><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

      BLOG YAZILARI Bir al\u0131\u015fveri\u015f merkezinin gelece\u011fini ma\u011faza say\u0131s\u0131 de\u011fil, insanlar\u0131n oraya gitmek i\u00e7in ka\u00e7 farkl\u0131 sebebi oldu\u011fu belirleyecek. \u00c7\u00fcnk\u00fc art\u0131k hi\u00e7 kimsenin yaln\u0131zca bir \u00fcr\u00fcn<\/p>\n","protected":false},"author":1,"featured_media":25080,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"wds_primary_category":0,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-25093","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business"],"_links":{"self":[{"href":"https:\/\/www.bilginconsulting.com\/en\/wp-json\/wp\/v2\/posts\/25093","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bilginconsulting.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bilginconsulting.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bilginconsulting.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bilginconsulting.com\/en\/wp-json\/wp\/v2\/comments?post=25093"}],"version-history":[{"count":0,"href":"https:\/\/www.bilginconsulting.com\/en\/wp-json\/wp\/v2\/posts\/25093\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.bilginconsulting.com\/en\/wp-json\/wp\/v2\/media\/25080"}],"wp:attachment":[{"href":"https:\/\/www.bilginconsulting.com\/en\/wp-json\/wp\/v2\/media?parent=25093"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bilginconsulting.com\/en\/wp-json\/wp\/v2\/categories?post=25093"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bilginconsulting.com\/en\/wp-json\/wp\/v2\/tags?post=25093"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}